We operate like
an artist studio.
Members share techniques, inspire each other and run experiments, but nobody assigns tasks. The organisation is flat, participation is voluntary, and every member defines their own path.
You don't build from meaning.
You build toward it.
"Meaning is not on the chart, because meaning is the output; we achieve it through agency."
Three values.
One loop.
"A memetic hunger: the appetite for new ideas to digest and draw energy from."
Curiosity generates questions and the desire to understand. It is how the loop takes things in.
Every member's journey
is itself an experiment.
- 01DesignAn experiment: a hypothesis about what might work for you.
- 02ImplementUsing AI tools that compress months of work into days.
- 03MeasureThe outcomes, honestly. Failures included; they are not shameful.
- 04IterateSame direction, slightly different, or completely new.
Five things we hold to
Everything is code
Marketing language is code. Sales is code. Product management is code.
Flat by design
No hierarchy, no assigned tasks. Come with your own ideas, experiments and initiative.
Open by default
Projects, profiles and lab notes live publicly, by choice.
Skepticism is healthy
AI is powerful and exploitable. The wetware is still necessary. Human connection is the check.
Degrees of freedom
More cognitive, physical and economic freedom, while staying true to your values.